By Mati Ali, Dutse
The Project Sabo Nakudu/Aminu Ringim 2027 has officially launched a comprehensive statewide Digital Media Capacity-Building Programme for social media actors of the African Democratic Congress (ADC) in Jigawa State, as part of a strategic effort to consolidate the party’s digital communication architecture and deepen grassroots mobilisation ahead of the 2027 general elections.
The maiden edition of the one-day strategic training was held on Thursday at the Senator Sabo Mohammed Nakudu Governorship Campaign Secretariat in Dutse, bringing together carefully selected social media influencers, digital volunteers, youth mobilisers, content creators, and communication coordinators from the Jigawa Central Senatorial District.
The initiative marks the first phase of a three-pronged senatorial engagement designed to standardise campaign messaging, strengthen online advocacy, and build a disciplined network of digital communicators across Jigawa’s three senatorial districts. Similar training sessions for the Jigawa North-East and North-West Senatorial Districts are scheduled to take place in the coming weeks.
Declaring the programme open, the State Coordinator of Project Sabo Nakudu/Aminu Ringim 2027, Alhaji Mohammed Nakudu, described the initiative as a strategic investment in human capital development and digital political communication. He noted that the training represents the first in a series of structured capacity-building interventions aimed at enhancing the competence, professionalism, and operational effectiveness of the project’s digital campaign machinery.
He explained that the programme is designed to equip participants with contemporary knowledge, practical skills, and ethical standards required for responsible social media engagement, issue-based political communication, effective voter mobilisation, and the projection of the ADC’s manifesto and leadership vision across digital platforms.
The capacity-building session featured presentations by seasoned media professionals, political communicators, and legal experts on critical aspects of digital campaign management.
Hon. Ahmed Rufai Gumel, former Chairman of the APC Social Media Group, delivered a lecture on the strategic responsibilities of ADC social media influencers, emphasizing message discipline, coordinated digital engagement, and the collective promotion of all ADC candidates seeking elective offices during the 2027 electoral cycle.
Former Managing Director of Radio Jigawa, Mati Ali, presented a lecture titled “The Political Journey of Senator Sabo Mohammed Nakudu, CON: His Political Antecedents, Public Service Career, Leadership Qualities, Achievements, and Vision for a Greater Jigawa State.” The presentation examined Senator Nakudu’s political evolution, legislative accomplishments, leadership credentials, and developmental agenda as the ADC governorship flag bearer in Jigawa State.
Also presenting, Barrister Abubakar Isah Gantsa delivered a paper titled “Rules and Regulations Governing the Use of Social Media During Political Campaigns from the Perspectives of Islamic Law (Shari’ah) and the Constitution of the Federal Republic of Nigeria.” He highlighted the constitutional, legal, and ethical obligations of political actors in the digital space, urging participants to uphold truthfulness, civility, respect for the rule of law, and responsible online conduct throughout the electioneering period.
The event also featured goodwill messages from prominent ADC stakeholders, who called on participants to serve as credible digital ambassadors of the party by promoting factual information, countering misinformation, and projecting the party’s programmes with professionalism and integrity.
The programme concluded on a vibrant note with the rendition of the ADC campaign anthem and other cultural performances, reinforcing the project’s commitment to building a united, disciplined, and technologically driven campaign structure capable of delivering effective grassroots mobilisation and sustained digital engagement ahead of the 2027 general elections.
